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PRIVACY POLICY

INTRODUCTION

This Privacy Notice explains how we collect, use, store, and protect your personal data when you visit our website, browse it, or make a purchase (hereinafter: the “Service”). Coldbro Drinks Kft. acts as the data controller pursuant to the General Data Protection Regulation of the European Union (GDPR).

By using our Service, you acknowledge that you have read and understood this Notice and that you are aware of how your personal data is processe

Personal Data We Collect

We only collect data necessary for operating the webshop, fulfilling your order, or sending marketing communications you have requested.

a) Data You Provide

Name

Shipping and billing address

E-mail address

Phone number

Order information (purchased products, order number, delivery details)

Customer service messages

E-mail address provided for newsletter subscription (voluntary opt-in only)

b) Payment Data

We do not access or store your bank card or bank account details.
Payments are processed by Shopify Payments (Stripe), fully PCI-DSS compliant.

c) Automatically Collected Data

During browsing, we may automatically collect:

IP address

Browser type

Device type

Pages viewed

Time spent on the website

General, city-level (anonymized) location data

Cookies (see Section 10)

d) Cookies, Analytics, and Advertising Tracking

Our website may use the following tools:

Google Analytics

Google Ads remarketing

Meta Pixel (Facebook/Instagram)

TikTok Pixel

These tools may measure:

Pages visited

Products added to cart

Purchase value

Click behaviour

If a tool is not yet activated, it does not collect any data.

Purposes and Legal Bases of Data Processing

The GDPR requires all data processing to rely on a lawful basis. Coldbro Drinks Kft. processes personal data for the following purposes and legal grounds:

a) Order Fulfilment

Processing payments

Delivering packages (GLS)

Order confirmation
Legal basis: GDPR Art. 6(1)(b) – performance of a contract

b) Legal Obligations

Invoicing (Billingo.hu)

Accounting and statutory reporting
Legal basis: GDPR Art. 6(1)(c) – legal obligation

c) Customer Support

Managing emails and inquiries
Legal basis: Art. 6(1)(b) or (f) – legitimate interest

 

d) Marketing Communication and Newsletter

Only with voluntary subscription
Legal basis: Art. 6(1)(a) – consent

 

e) Advertising and Analytics (Retargeting)

Improving website performance

Displaying relevant ads (Google, Meta, TikTok)
Legal basis: Art. 6(1)(a) – consent
(Collected via cookie banner before any tracking begins.)

 

f) Security and Fraud Prevention

Ensuring transaction security

Detecting fraudulent activity
Legal basis: Art. 6(1)(f) – legitimate interest

Data Sharing

We only share data with trusted partners essential to the operation of the webshop:

 

a) WIX (webshop platform)

Processing browsing, transaction, and device data.

 

b) Stripe (payments)

Processing payment data.

 

c) Billingo.hu (invoicing)

Data processing according to Hungarian accounting laws.

 

d) GLS (delivery)

Name, phone number, shipping address / parcel locker details.

e) E-mail and Communication Services

WIX Email

Google Workspace

f) Advertising Platforms (in anonymized form)

Google (Analytics, Ads)

Meta (Instagram/Facebook)

TikTok Ads

We do not sell or rent personal data.

International Data Transfers

WIX, Google, Meta, TikTok, and Stripe may transfer data outside the EU (mainly to the USA).

Transfers are based on:

EU Standard Contractual Clauses (SCCs)

GDPR-required additional safeguards

Data Retention Periods

We retain data only for as long as necessary:

Order data: 5 years

Billing data: 8 years

Newsletter subscriptions: until unsubscribed

Customer service messages: 2 years

Analytics: tool-specific (Google Analytics default: 14 months)

Your Data Protection Rights (EU/GDPR)

You have the right to:

Access your personal data

Request correction

Request deletion (“right to be forgotten”)

Withdraw consent at any time

Object to data processing for marketing

Restrict processing

Request data portability

Lodge a complaint with the Hungarian Data Protection Authority (NAIH)

 

Requests may be submitted to:

 hello@nakedcoffee.com

Children

Our Services are not directed at individuals under 16, and we do not knowingly collect data from them.

Automated Decision-Making

We do not use automated decision-making that would have legal or significant effects on you.
(Remarketing tools operate only with cookie consent.)

Cookies

We use cookies for:

Website functionality

Cart and checkout operations

Performance improvements

Analytics and advertising (after consent)

A detailed cookie list is available via the WIX cookie banner.

Non-essential cookies can be disabled anytime in your browser settings.

Changes to This Notice

We may update this Privacy Notice from time to time. Changes will be indicated by updating the “Last Updated” date.

Contact

Coldbro Drinks Kft.
1088 Budapest, Szentkirályi utca 49., Hungary
hello@nakedcoffee.hu

Contact

Coldbro Drinks Kft.
Last updated: December 2025

Data Controller: Coldbro Drinks Kft.
Company Registration Number: 01-09-443371
Tax Number: 32801934-2-42
Registered Seat: 11088 Budapest, Szentkirályi utca 49. II. em. 12. ajtó, Hungary
E-mail: hello@nakedcoffee.hu

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